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Exclusive – This autumn, the successful brand Morgane Sézalory launches Sézane!, a line of products for children from 6 months to 12 years, to the delight of her loyal customers who have become mothers alongside her.
It’s a (guaranteed) back-to-school hit. Sitting at her desk, rue du Bac (Paris 7)Egypt), this June morning, Morgane Sézalory is proud of herselfShe is preparing for her next show, which she says will be the (fashion) coup of the century. A few days later, On the social network where she was born In 2011, its Sézane brand will present images of the first collection of its Petit Sézane line to customers who are addicted to its shirts and knitwear, as well as to young children.
A timeless wardrobe for girls and boys from 6 months to 12 years, this is clearly a revisit of the great classics of the parent company and its male counterpart, Octobre Éditions, but it is more than that. Her little curly wool tweed coat, Seventies patchwork robeVelvet pants, Denim overallsclogs and quilted vests aim to shake up the world of children’s fashion, which, according to Sézalory, is still too rigid, not well tailored and, above all, too simple and basic…
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