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Developers’ view on new home demand improves in July 2024 but remains very subdued – Quick Facts – 185

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Developers’ view on new home demand improves in July 2024 but remains very subdued – Quick Facts – 185

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In July 2024, real estate developers’ views on new housing demand improved significantly compared to April, but still fell sharply. Their views on the outlook for new housing starts stabilized and remained very pessimistic. In addition, developers expected their customers’ financing capacity to decline.

New Home Demand Trends and Expected Housing Starts
New residential demand trends Estimated housing starts
Third quarter of 2024 -44.4 -34.4
Second quarter of 2024 -53.1 -33.6
Q1 2024 -51.1 -39.3
Fourth quarter of 2023 -52.6 -39.3
Q3 2023 -50.0 -34.4
Second quarter of 2023 -42.4 -29.8
Q1 2023 -33.5 -21.2
Fourth quarter of 2022 -28.5 -18.5
Q3 2022 -20.2 -10.7
Second quarter of 2022 -14.0 -4.9
Q1 2022 -6.1 3.7
Fourth quarter of 2021 -1.1 -4.9
Third quarter of 2021 -0.2 -3.9
Second quarter of 2021 1.9 -3.2
Q1 2021 -16.4 -4.6
Fourth quarter of 2020 -17.0 -8.7
Third quarter of 2020 -12.9 -6.2
Second quarter of 2020 South South
Q1 2020 -5.4 -7.1
Fourth quarter of 2019 -8.2 -5.3
Third quarter of 2019 -12.0 -10.5
Second quarter of 2019 -19.5 -9.1
Q1 2019 -25.8 -15.4
Fourth quarter of 2018 -19.9 -6.1
Third quarter of 2018 -15.7 -9.9
Second quarter of 2018 -10.7 -9.0
First Quarter 2018 -7.3 -8.7
Fourth quarter of 2017 -4.1 -1.6
Third quarter of 2017 -2.8 -0.5
Second quarter of 2017 -3.3 2.4
First Quarter 2017 -1.9 1.2
Fourth quarter of 2016 -5.1 0.1
Third quarter of 2016 -9.7 1.6
Second quarter of 2016 -11.9 -6.4
First quarter of 2016 -26.1 -3.4
Fourth quarter of 2015 -26.0 -11.9
Third quarter of 2015 -28.1 -13.2
Second quarter of 2015 -36.7 -18.0
First quarter of 2015 -46.0 -27.9
Fourth quarter of 2014 -51.8 -31.5
Third quarter of 2014 -53.3 -36.5
Second quarter of 2014 -45.7 -23.4
First quarter of 2014 -44.4 -21.4
Fourth quarter of 2013 -42.1 -23.5
Third quarter of 2013 -42.8 -24.7
Second quarter of 2013 -47.7 -30.4
First quarter of 2013 -47.7 -30.1
Fourth quarter of 2012 -47.7 -25.9
Third quarter of 2012 -42.1 -29.2
Second quarter of 2012 -33.6 -18.3
First quarter of 2012 -24.6 -8.4
Fourth quarter of 2011 -22.7 -7.5
Third quarter of 2011 -20.8 5.9
Second quarter of 2011 -15.1 1.7
First quarter of 2011 -10.2 -0.2
Fourth quarter of 2010 -0.3 1.5
Third quarter of 2010 -6.5 -0.5
Second quarter of 2010 -8.5 4.4
First quarter of 2010 -3.9 2.0
Fourth quarter of 2009 -8.6 5.9
Third quarter of 2009 -10.6 -0.9
Second quarter of 2009 -13.8 -13.5
First quarter of 2009 -26.7 -14.6
Fourth quarter of 2008 -33.1 -23.1
Third quarter of 2008 -13.4 -8.9
Second quarter of 2008 -13.7 1.5
First quarter of 2008 -7.0 1.7
Fourth quarter of 2007 -1.8 6.4
Third quarter of 2007 3.1 10.6
Second quarter of 2007 1.4 7.4
First quarter of 2007 9.2 10.0
  • Data for the second quarter of 2020 are not available due to the cancellation of the survey due to the health crisis.
  • Data for the second quarter of 2020 are not available due to the cancellation of the survey due to the health crisis.
  • Source: INSEE.

Developers are reportedly less pessimistic about the demand they face but remain cautious about the economic outlook

In July 2024, after more than a year at historic lows, developers’ sentiment on demand recovered significantly. Despite the recovery, it remains well below the long-term average.

However, developers remain as pessimistic about the outlook for housing starts as in April: the corresponding global balance remains stable and well above average. Specifically, the balance for the outlook for homes for sale has recovered slightly, but remains significantly below average. In contrast, the balance for the outlook for rental homes in the social housing sector has declined slightly and is slightly below the long-term average.

Compared to the previous quarter, slightly fewer developers said they were considering studying new construction plans: their share fell slightly, but it remains low and well below the long-term average.

The balance of opinion on unsold homes continued to decline but remained well above the long-term average.

Developers’ views on the prospects for changes in financing capacity have deteriorated

In July 2024, real estate developers were less optimistic about the prospects for the development of financing capabilities for new homes over the next three months than in the previous quarter. The balance of opinion fell after two consecutive quarters of increases and returned to its long-term average.

The balance of opinion on the change in the average down payment required by applicants to purchase a new home over the past three months has declined and has again fallen below its long-term average.

After two years of significant consecutive declines, the balance of opinions regarding the evolution of the expected average price of homes for sale has stabilized below its mean.

Real estate development economic outlook

Balance of opinion, expressed as % SA

Real estate development economic outlook (balance of opinion, %, SA)
Average* October 23 January 24 April 24 July 24
New housing demand -12 -53 -51 -53 -44
Estimated housing starts -8 -39 -39 -34 -34
sell -17 -57 -59 -57 -55
rent 1 -5 -11 3 -1
Companies considering researching new projects** 63 50 forty seven 51 49
Unsold housing stock -26 -5 -10 -13 -16
Average house price 7 -1 -7 -17 -18
down payment -18 -14 -19 -16 -twenty four
Financing capabilities -twenty one -45 -31 -19 -28
  • * Average since July 1991
  • ** Company share, expressed as a percentage of answers, SA
  • Data source: French real estate development business survey – INSEE

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