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Coca-Cola HBC Serbia and Bambi presented the Sustainable Business Report 2023. The eleventh report of Coca-Cola HBC Serbia and the fourth report that also includes data from Bambi is titled “Sustainability – a force for shared change”. The report highlights how a focus on customers and consumers, innovation, digitalization, employees and environmental protection can help create long-term value. Significant investments were also announced that will further integrate sustainability into processes.
With a market share of 44% in the soft drinks category and 48% in the biscuits category, Coca-Cola HBC Serbia and Bambi continue to respond to changes in consumer lifestyles. The low or no sugar segment of the portfolio was strengthened through new products as well as the launch of gluten-free biscuits. In the coffee and alcoholic beverage categories, Coca-Cola HBC Serbia launched up to 40 new products, while Bambi continued to innovate while launching very successful brand collaborations with companies such as Dr Oetker, Friko and McDonalds. However, both companies highlighted the most important achievements in this field. Quality is inviolable – as there were no recalls or product withdrawals from the market in 2023.
Realize that it is Digitizing One of the key drivers of growth, the two companies have invested in 8.2 million euros invested in this sectorstreamlining processes, freeing up more time for customers and reducing emissions.
Employees from both companies received more than 31,000 hours of training 2023. With a special focus on women empowerment, At Coca-Cola HBC Serbia, women hold 42.5% of management positions, while at Bambi, they hold 37%..
The report also shows the company’s progress towards its stated sustainability goals and towards achieving zero CO2 emissions. Coca-Cola HBC Serbia reduced water consumption by 54.4% and energy consumption by 58%In the past decade Bambi reduces water usage by 42%Both companies recycle 99% is a waste It takes place in production and offices with the aim of achieving zero waste to landfill.
– Our relationship with resources and the environment is best reflected in the progress on key environmental parameters. Compared to 2017, we have reduced our direct CO2 emissions by 73% and Bambi by 47%. With 91.5% of the vehicles in the Coca-Cola HBC Serbia fleet and 65% of the vehicles in the Bambi company fleet being low-emission vehicles, we are on the right path to have a completely “green” fleet by 2030. And we are not stopping there. We continue to work with our suppliers on the topic of decarbonizing the supply chain, we are constantly changing our packaging and using more efficient refrigeration equipment. Even though the net zero target is set for 2040, the future is now. I see the next 16 years as a period of innovation and turning commitments into action. – He said Coca-Cola HBC CEO Svetoslav Atanasov.
All of the electricity for both companies comes from renewable sources. The Vlasinka gas station has solar thermal collectors installed, while Bambi is implementing a project to install solar panels for electricity generation.
Through investments in the above initiatives, Coca-Cola HBC Serbia and Bambi continue to be reliable partners to the local community.
– In 2023 alone, our two companies invested more than 400,000 euros in local communities and donated more than 200,000 liters of beverages and 22 tons of products. Through volunteering, employees of Bambi and Coca-Cola HBC Serbia provided more than 2,000 hours of support to the community. Initiatives to empower young people and women and encourage recycling remain our priorities in this area. I would also like to point out that we strongly support sports and the values they promote, not only through the Youth Sports Games, the largest children’s sporting event in Europe, but also other sports events. – He said Bambi Dragan Stajković Chief Executive Officer.
When submitting a report A huge investment was also announced This will further integrate sustainability into the process. Coca-Cola HBC Serbia is planning Construction of an automated warehouse, worth €33 millionwhich will bring innovative standards in logistics. Companies that Bambi plans to invest in More than 12 million euros invested in capacity expansion Through infrastructure, the introduction of new technologies, the automation and digitalization of processes and the opening of new production lines.
The Sustainable Business Report complies with the requirements of the Global Reporting Initiative (GRI), the world’s most representative methodology, and meets the high requirements of the United Nations Global Compact for progress reporting.
You can access the report here: Download (coca-colahellenic.com)
Source: Promotion
Photo: Vladimir Velikovich
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