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Italian luxury brand Bric’s launches 2024 spring and summer collection X-Series A collection of eco-friendly fashion accessories designed to meet the needs of modern urban living was presented at the Shangri-La Plaza shopping mall on May 14, 2024. The event was attended by key figures in the fashion industry and showcased the latest innovations from brands known for their quality and style.

Committed to sustainable development
The latest edition of the X-Collection highlights Bric’s ongoing commitment to environmental sustainability. The collection includes stylish yet functional totes, backpacks and bags, all made from recycled, water-resistant nylon and embellished with genuine leather details.

This material choice not only highlights Bric’s commitment to reducing its environmental impact, but also ensures that the products are durable and easy to maintain. The collection is designed to appeal to environmentally conscious consumers who do not want to compromise on style or functionality.

Tailor-made for urban environments
The X-Collection is designed to keep up with the dynamics of city life. Each design contains multiple compartments and pockets that are strategically placed for accessibility and convenience. These features meet the needs of city dwellers who require versatile and rugged accessories to keep up with their fast-paced lifestyles.

The new collection also debuts vibrant hues including Sky, Sunset and Tropical Camo, each of which resonates with the season’s optimistic mood and appeals to a stylish audience.
A fusion of tradition and innovation
Bric’s has long been at the crossroads of artisanal tradition and technological innovation. Founded in 1952 near the picturesque Lake Como, the company is renowned for its craftsmanship, combining traditional techniques with modern technology to produce products of unparalleled quality. X-Collection continues this tradition, offering meticulously crafted products that reflect both Bric’s heritage and its forward-thinking approach. Each piece showcases the brand’s ability to innovate while staying true to its Italian luxury roots.

The presentation itself proved the brand’s place in the luxury accessories market, setting the stage for the upcoming season. The perfect blend of functionality, environmental responsibility and classic Italian elegance, X-Collection SS 2024 promises to become a must-have for fashion-forward, environmentally conscious consumers around the world.
X-Collection SS 2024 is now available at all Bric stores nationwide.
For the latest updates from Bric’s, follow @bricsmilano on Instagram and /bricsphilippines on Facebook.
This article was provided by Bric’s through Penser Q Multimedia.
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