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Bric’s launches eco-friendly X-Collection for urban fashionistas

Broadcast United News Desk
Bric’s launches eco-friendly X-Collection for urban fashionistas

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Italian luxury brand Bric’s launches 2024 spring and summer collection X-Series A collection of eco-friendly fashion accessories designed to meet the needs of modern urban living was presented at the Shangri-La Plaza shopping mall on May 14, 2024. The event was attended by key figures in the fashion industry and showcased the latest innovations from brands known for their quality and style.

Urban fashionistas at Bric’s X-Collection SS 2024 launch, from left to right: Sweetie Caguioa, Yuki Sonoda, Valerie Tan, Jedidah Korinihona, Mica Pineda, Diana Franchesca De Castro, Mica Arevalo, Lui Diongco and Zoe Nicole Vinluan Kelly.

Committed to sustainable development

The latest edition of the X-Collection highlights Bric’s ongoing commitment to environmental sustainability. The collection includes stylish yet functional totes, backpacks and bags, all made from recycled, water-resistant nylon and embellished with genuine leather details.

Doris Cheong carries Bric’s X-Collection Travel Shoulder Bag (Sky).

This material choice not only highlights Bric’s commitment to reducing its environmental impact, but also ensures that the products are durable and easy to maintain. The collection is designed to appeal to environmentally conscious consumers who do not want to compromise on style or functionality.

Dane Jeshorun carrying the Bric’s X-Collection Small Shoulder Bag with sunset in the background

Tailor-made for urban environments

The X-Collection is designed to keep up with the dynamics of city life. Each design contains multiple compartments and pockets that are strategically placed for accessibility and convenience. These features meet the needs of city dwellers who require versatile and rugged accessories to keep up with their fast-paced lifestyles.

Showcasing the new vibrant shades of the Bric SS 2024 X-Collection, from left to right: Zoe Nicole Vinluan carrying the Sportina Large 2in1 in Sky, Yuki Sonoda carrying the Small City Backpack in Sunset, and Jedidah Korinihona carrying the Sportina Medium 2in1 in Tropical Camou.

The new collection also debuts vibrant hues including Sky, Sunset and Tropical Camo, each of which resonates with the season’s optimistic mood and appeals to a stylish audience.

A fusion of tradition and innovation

Bric’s has long been at the crossroads of artisanal tradition and technological innovation. Founded in 1952 near the picturesque Lake Como, the company is renowned for its craftsmanship, combining traditional techniques with modern technology to produce products of unparalleled quality. X-Collection continues this tradition, offering meticulously crafted products that reflect both Bric’s heritage and its forward-thinking approach. Each piece showcases the brand’s ability to innovate while staying true to its Italian luxury roots.

The presentation itself proved the brand’s place in the luxury accessories market, setting the stage for the upcoming season. The perfect blend of functionality, environmental responsibility and classic Italian elegance, X-Collection SS 2024 promises to become a must-have for fashion-forward, environmentally conscious consumers around the world.

X-Collection SS 2024 is now available at all Bric stores nationwide.

For the latest updates from Bric’s, follow @bricsmilano on Instagram and /bricsphilippines on Facebook.

This article was provided by Bric’s through Penser Q Multimedia.

ADVT.



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