BeMarket expands its Latin American presence to Costa Rica and Panama

Since April, market Joining subsidiaries already established in Chile, Peru, Colombia and Bolivia, the company is entering the Costa Rican and Panamanian markets. This initiative aims to explore the market potential in order to assess its feasibility for eventual integration into the regional supply. market.

market is the region’s leading marketplace for the purchase and sale of used machinery and trucks and continues to strengthen its position in Latin America by expanding its operations into these new markets. The company is part of the Chilean holding Sigdo Koppers, which has been recognized and developed in several businesses, contributing to different industries around the world. market It was established with the support of SK Comercial and is managed by SK Rental, a leading company in machinery and equipment rental in the region.

“BeMarket faces important expansion challenges, both for the development of the company ecosystem and to meet the needs of customers and strategic allies in the market. BeMarket has a modern digital platform that allows transparency, online information delivery and a range of elements and services that make it a safe and reliable marketplace.”

— Rodrigo Barrientos Peirano, Regional Digital Development Manager at BeMarket.

In the digital realm, market Its interaction volume continues to increase, with more than 350,000 independent visits throughout the year, and sales of approximately $30 million and more than 700 machines sold by 2023. It is expected that by the end of 2024, independent visits will exceed 500,000 times and sales will be approximately 1,000 units, and this number is expected to double in the next three years.

“We are excited to expand our presence in Central America, through a platform that is at the forefront of technology and can perform different digital operations, such as offering machinery online and booking it when there is a real interest in buying it.”

— Javier Henríquez Isla, BeMarket Regional Commercial Assistant Manager.

For territorial expansion, Commercial Director Jhan Carvajalino is exploring in Panama and Andrés Zapata in Costa Rica. Both companies are building relationships with different clients and strategic allies, primarily to understand local needs and thus offer a first-class service that combines digital and face-to-face contact.

Users in Panama and Costa Rica will have access to a reliable and secure platform to buy and sell used machinery and trucks, promoting trade and increasing business opportunities through the interaction provided by the marketplace.

Those looking to buy and/or sell used machinery and trucks are invited to visit www.be-market.com Experience a new way of buying and selling used machinery and trucks.

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