Coach’iv Management – The New Panacea in Management?

• Photos: Jack Farrar, Laura Tumesu

Management today was only discussed during the Industrial Revolution in the early 20th century, when the mindset was that people were tools and leaders were order givers who kept order in the house. But which management manual guarantees success for today’s managers? Can modern managers (such as superintendents) improve performance through commands and prohibitions, or does the modern contractor expect managers to be people-oriented, personal in approach and create greater meaning for the work itself?

What is the biggest challenge facing modern management?

According to Gallup’s 2023 Global Satisfaction Survey, employee engagement is 23% on average, 72% of companies nominated as best employers, and 25% in Estonia. The survey also showed that employees want managers to serve them better, give them more freedom to make their own decisions, respect and accept them, and have equal career development opportunities for everyone.

Also in 2021, a management field survey commissioned by the Enterprise Development Foundation (EAS) and the Ministry of Economy and Transport showed that many managers (depending on the context) understand the need for employee-centric management and strive to meet this need and the values ​​of their employees and organizations.

All of this points to the need (and challenge) to make Estonia’s management culture today more people-oriented. What’s the point, you ask, right?

Hundreds of books have been published on different leadership styles and handwritings. Many managers are confused: What leadership style or behavior should be adopted to be a good leader? Is people-centeredness supported by theories based on command, direction, results, people-centeredness, democratic or people-centeredness? coach‘iv Leadership style?

Let’s get serious about things: coach‘iv leadership style is one of many that leaders can manage skillfully. Ivar Lukk gave a great example in our interview that different leadership styles are like golf clubs in a driver’s backpack – choosing the right leadership style for the right situation, just like you choose the right golf club for the right situation.

So what is it coach‘Administer intravenously?

For us it is coach‘iv Management A people-centred approach to management that achieves the best results by treating, valuing and empowering people as equals.

So, it all starts with the manager’s attitude towards his employees and how he relates to them. In turn, the leader’s behavior starts with his personal attitude, experience, and mindset.

coachThe main challenge of iva management is to lead, direct and involve people in the balance of power, while the manager must enable his employees to find solutions and take important decisions independently of the manager’s guidance, demands and influence.

Many times, this is not exactly what managers do because due to the fast pace and tension, impatience, high expectations, performance pressure or high sense of responsibility, managers are eager to give suggestions and opinions in a well-intentioned way, guide and explain, prepare answers, etc. Managers do not have enough time to create an environment where they can truly have one-on-one or team conversations, really listen to their employees, and stop and repeatedly ask questions to develop and strengthen their own capabilities.

how achieve coach‘iv drive better outcomes and greater satisfaction?

coachAs an ‘iva manager, you will manage people through four key focuses: improving performance, strengthening collaboration, fostering commitment and promoting development. To do this, managers play four different roles: facilitator, team architect, relationship creator and growth facilitator.