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Data from Nielsen Korea showed that the badminton mixed doubles and women’s singles matches broadcast by MBC on the 27th topped the ratings, with the mixed doubles match between Seo Seung-jae and Chae Yoo-jung having a viewership of 2.0% and the women’s singles match between Kim Ga-eun having a viewership of 3.5%.
Announcer Kim Dae-ho, who was selected as the commentator for the badminton competition at the 2024 Paris Olympics, has attracted much attention. His debut was a brilliant commentary with Olympic gold medalist Soo Soo-hyun during the women’s singles and mixed doubles competitions.
Kim Dae-ho’s debut was a success with high ratings, paving the way for him to continue playing a major role in future badminton games, and he hopes to maintain the audience’s interest with detailed and easy-to-understand commentary.
MBC also achieved top ratings for the main events of the 2024 Paris Olympics, thanks to the powerful combination of Kim Sung-joo and Kim Dae-ho. The ratings boost also made MBC’s “News Station” the most watched program, with 6.3% of households in the Seoul area and 2.2% of viewers aged 20-49.
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