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Paris Olympics | Alibaba Cloud uses AI technology to add color to the historical moments of sports events – EJ Tech

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Paris Olympics | Alibaba Cloud uses AI technology to add color to the historical moments of sports events – EJ Tech

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go through July 26, 2024


With the opening of the Paris Olympics approaching, Alibaba Group held the premiere of the short film “To the Greatness of HER” in Paris, showing the development of gender equality since the late 19th century. The old photos of female athletes from previous Olympic Games, colored and restored by Alibaba Cloud AI technology, will be exhibited at the Alibaba Night event on the eve of the opening of the 2024 Paris Olympics.

Thomas Bach, President of the International Olympic Committee, said at the premiere that “She Never Fades” highlights the great progress of women in sports throughout history. He expressed his gratitude to the partner Alibaba Group for using AI technology to shine the achievements of these female athletes. More importantly, the film prompted everyone to think about one of the most important goals of the Olympics – empowering women through sports and allowing women to shine in sports.

French tennis legend and Olympic champion “Suzanne Lenglen” (before restoration). (Photo by the International Olympic Committee (IOC))

“She Never Fades” premiered at Alibaba Night. The short film uses cloud-based AI technology to restore old historical photos, optimize photo pixels through clarity processing, and use advanced AI models to add bright colors to black and white images. Alibaba Group Strategic Development President Tung Ben-Hung said that the company is honored to work with the International Olympic Committee to promote the spirit of inclusion and equality, which is also the core value that Alibaba adheres to. He also pointed out that the short film uses cloud-based AI technology to deepen our understanding of history and highlight the achievements of female athletes. It brilliantly shows how we can use the power of technology to promote the core values ​​we cherish.

Alibaba Cloud also collaborated with the International Olympic Committee to use cloud AI technology to change the way sports footage is archived and recreate historic moments from the 1924 Paris Olympics. Alibaba Cloud’s deep learning model restored and colored some clips of the 1924 Paris Olympics, injecting new life into these important moments and allowing viewers to fully experience and relive Olympic history with the help of AI innovation.

French tennis legend and Olympic champion “Suzanne Lenglen” (after restoration). (Photo by the International Olympic Committee (IOC))

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