New soluble solids from MASSCON

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Pioneering technology in the personal care industry

SEOUL, South Korea (ANTARA/ACN Newswire) – MASSCON, a technology leader in the Korean sustainable personal care market, has launched “All That Solid”(R), a new solid personal care product, in the global market. “All That Solid” products include shampoo, conditioner, face cleanser and body wash in a single-use tablet-sized form factor with instant dissolution, enhanced hygiene and zero-waste packaging.

With MASSCON’s breakthrough dissolvable solid technology, “All That Solid” is far superior to traditional bar personal care products, with 1,500% greater efficacy, hygiene and ease of use. MASSCON also offers a range of sustainable personal care products, including solid air fresheners and deodorants. The company plans to expand its global market reach, focusing on international hotel chains, fast-moving consumer goods (FMCG) companies and retail stores.

Application of new soluble solids

– Eco-friendly Hotel: ‘All That Solid’ Premium Hotel Facilities –

Our revolutionary hotel amenities combine luxury with uncompromising sustainability. Our single-use products achieve zero waste without sacrificing quality, outperforming traditional solid products in guest satisfaction.

– OEM/ODM: meet brand-specific requirements–

We provide custom manufacturing and scalable production for a variety of market needs, enabling beauty brands to offer unique, high-quality solid products that stand out in the competitive personal care industry.

– Customer Composition –

We specialize in integrating customer-supplied ingredients into solid formulations, leveraging our expertise to maintain the efficacy and stability of custom ingredients while optimizing formulations for unique branded products.

– Co-creation –

We are committed to collaborative research and development of innovative solutions to co-create sustainable, effective, next-generation products, ensuring our partners can produce cutting-edge, environmentally friendly solid personal care products that meet future market demands.

“The key feature of MASSCON’s technology is that it allows highly effective liquid ingredients to be incorporated into solid products without modification,” said Dr. Yongeui Lee, founder and CEO of MASSCON. “Our technology works even at lower levels than our current solid products, making it the first economically viable solid technology in the world.”

“MASSCON’s innovative technology should contribute to the sustainable development of the cosmetics industry while meeting the needs of environmentally conscious consumers. MASSCON’s technology has completed initial validation in the luxury hotel industry, which is limited in providing amenities in plastic containers, and is currently awaiting large-scale production.”

“As the sustainable personal care market continues to grow amidst evolving regulations and legislation around the world, we expect other markets to follow suit and leverage MASSCON technology to improve sustainability. We hope these changes will ultimately make a significant contribution to global environmental protection and resource conservation,” said Li.

About MASSCON

MASSCON is a leading green technology company that designs and manufactures sustainable personal care products in tablet form that offer zero waste, improved hygiene and faster dissolution than traditional shampoo bars. MASSCON’s industry-leading soluble solids technology is based on 20 years of hybrid nanotechnology and biochemistry R&D, and over 25 key patents and intellectual property rights worldwide. MASSCON serves the sustainable personal care markets including hospitality, government and FMCG. The company also offers a domestic BtoC brand “On Your Life” in Korea and has launched the “All That Solid(R)” brand in global markets. For more information, visit www.allthatsolid.com.

Media Contact:

Dr. Lee Wing Yee

Founder and CEO, MASSCON

Tel: +82 31 360 8441

Egypt: allthatsolid@masscon.co.kr

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