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Dubai Lynx, the leading platform for creative excellence and effectiveness in the Middle East and North Africa, has announced its 2024 programme to promote emerging talent in the region. Initiatives include the Young Lynx competition, for talent aged 32 and below who have worked in the industry for at least one year, andYoung Bobcat Academysponsored by Publicis Groupe ME For the second year in a row, the competition is open to ambitious individuals aged 30 and under working in the creative industries.
Philip ThomasPresident Dubai Bobcatcommented: “We are delighted to launch the Young Talents 2024 programme at Lynx Dubai and to contribute to the development of talent across the region. Initiatives like these provide excellent opportunities for young creatives to gain hands-on experience in a competitive, fast-paced environment, thereby raising the bar for talent in the MENA region. »
Student Competition
Designed for university students (aged 18-25) studying advertising and marketing, student competitions provide students with the opportunity to apply practical skills, gain industry experience and be recognized for their creative work. These competitions also offer networking opportunities, allowing students to connect with industry professionals and receive comprehensive support to launch their careers.
Meanwhile, the Student Hackathon, organised in partnership with Dubai Media City, provides a platform for students to showcase their skills, learn from mentors and gain industry experience by responding to real client briefs. Participants are challenged to develop a creative campaign or solution within 24 hours, with the winning team being celebrated at the prestigious Dubai Lynx Awards ceremony on March 6.
Young Lynx Academy and Competitions
Following the success of its first year in 2023, the Young Lynx Academy will return for a second year with the support of Publicis Groupe ME. Taking place from 3-5 March 2024, just ahead of the Dubai Lynx Festival on 5 March, the Academy aims to support ambitious young talent aged 30 or under working in the creative communications sector. The Academy offers free mentoring opportunities, delivering inspiring content in key sessions and workshops hosted by industry giants. Successful applicants will have the opportunity to take part in a 24-hour hackathon based on a charity brief. The competition provides a fantastic opportunity for students to write a brief in real time and showcase their creative talents to industry experts. Applications for the Academy are now open and will close on 12 February.
Basel KakisEncouraged by the partnership with Dubai Lynx, the Group CEO of Publicis Groupe Middle East and Turkey commented: “Publicis Groupe ME is delighted to once again partner with Dubai Lynx for the Young Lynx Academy, reinforcing our commitment to young talent. Our continued support reflects our dedication to developing future creative leaders. By providing mentorship and immersive experiences, we aim to empower young talent and shape their journey to success. I look forward to meeting this year’s participants from across the region. »
Ian FelservisDubai Lynx Vice Chairman added: “Young creatives are the future of our industry, bringing fresh ideas, values and innovation. We are proud that Dubai Lynx has many initiatives in place to support the development of the next generation of talent, and we look forward to seeing their creative spirit at this year’s festival. »
Dubai Lynx is also offering discounted passes to the festival for students and young professionals (Young Lynx), giving them the opportunity to be inspired by global and regional speakers. Registration for the festival, including press accreditation, awards ceremony and gala dinner, is also open. For more information on the festival and initiatives that benefit young talent, visit www.dubailynx.com.
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