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The 2024 Apple WWDC has just been held, and Apple announced a number of hardware and software updates, including the new Apple Silicon M4 chip, Apple Watch Series 9 and Apple Vision Pro, and launched an AI strategy called “Apple Intelligence”.Integrating ChatGPT technology into iOSiPadOS and macOS. However, these updates have sparked widespread controversy in the market and industry, and even caused Apple’s stock price to fluctuate. Let EJ Tech summarize the highlights of the 2024 Apple WWDC and interpret the turmoil caused by WWDC.
Hardware Updates｜Software and system updates｜Service and application updates｜Ecosystem Integration｜WWDC turmoil
Apple WWDC 2024｜Hardware Update
At the 2024 Apple WWDC, Apple released the latest Apple Silicon M4 chip. The Apple Silicon M4 chip has significant improvements in performance and energy efficiency, and is especially optimized for high-performance computing and artificial BroadCast Unitedligence (AI) tasks. The new MacBook Pro series is equipped with this M4 chip. This computer not only improves battery life and graphics processing performance, but also introduces a high-resolution display and an improved cooling system.
In addition, Apple also launched the Apple Watch Series 9. Apple Watch Series 9 has added a number of new health monitoring features, including more accurate heart rate monitoring and new blood sugar detection functions. Finally, Apple introduced the new AR glasses Apple Vision Pro, which provide an immersive AR experience, support gesture control and high-resolution display.
Hardware Update｜Apple Silicon M4 Chip
- The new generation of Apple Silicon M4 chip is launched, with significant improvements in performance and energy efficiency, especially for high-performance computing and AI tasks.
Hardware Update｜MacBook Pro Series
- The new MacBook Pro is equipped with an M4 chip, which improves battery life and graphics processing capabilities, introduces a high-resolution display and an improved cooling system.
Hardware Update｜Apple Watch Series 9
- New health monitoring features, including more accurate heart rate monitoring and new blood sugar testing functions.
Hardware Update｜Apple Vision Pro
- Introducing the new augmented reality (AR) glasses Apple Vision Pro, which provide an immersive experience, support gesture control and high-resolution display.
Apple WWDC 2024｜Software and System Updates
iOS 18 is one of the highlights of WWDC 2024. This update introduces new Siri features,Combined with ChatGPT-4 technologywhich helps to improve the BroadCast Unitedligence and interactivity of voice assistants. In addition, iOS 18 has added a new lazy package function to integrate daily applications and services to simplify user operations. The system also supports RCS messaging function, provides stronger privacy control, and introduces the application lock function.
macOS Sequoia was also unveiled at the conference. The new system improves multi-tasking capabilities and increases the convenience of multi-window management and cross-device operations. macOS Sequoia also supports iPhone mirroring and new password applications, strengthening the privacy protection of user data.
watchOS 11 adds more health tracking features, improves the user interface, and provides new Vitals and Activity apps. The system also supports uninterrupted exercise recording, allowing users to take a day off without losing continuous exercise records.
Software and system updates｜iOS 18
- Introducing new Siri features, combined with ChatGPT-4, to enhance the BroadCast Unitedligence and interactivity of the voice assistant.
- Add the lazy package function to integrate daily applications and services and simplify user operations.
- Supports RCS messaging function, improves privacy control, and adds application lock function.
Software and System Updates｜macOS Sequoia
- Improve multi-tasking capabilities and increase the convenience of multi-window management and cross-device operations.
- Supports iPhone mirroring and new password application to enhance privacy protection.
Software and system updates｜watchOS 11
- New health tracking features, improved user interface, and new Vitals app and Activity app features.
- Supports uninterrupted exercise recording, allowing users to take a day off without losing continuous exercise records.
Apple WWDC 2024｜Services and Application Updates
At the 2024 Apple WWDC, Apple launched a series of major updates to its services and apps to enhance the user experience. The first is Apple Music, which has added lossless sound quality and spatial audio features to provide a higher quality music experience. In addition, Apple Music has also launched an AI-driven playlist creation feature that provides personalized music recommendations based on user preferences and listening habits.
Next is Apple TV+, which introduces more high-quality original content, including new series and movies. These new additions not only enrich users’ viewing options, but also enhance the overall appeal of Apple TV+. In addition, Apple TV+ also launched a multi-screen simultaneous playback function, allowing family members to watch content on different devices at the same time.
Finally, there is the update of the App Store. Apple has added new developer tools and resources to support developers in creating better apps. At the same time, the App Store has also introduced AI app store features to help users more easily discover and download apps that suit them.
Service and App Updates｜Apple Music
- Add lossless sound quality and spatial audio functions to provide a higher quality music experience.
- Launched AI-driven playlist creation feature to provide personalized suggestions based on user preferences.
Service and App Updates｜Apple TV+
- Introduce more high-quality original content, including new series and movies, to enhance users’ viewing options.
- Introducing the multi-screen simultaneous playback feature, allowing family members to watch content on different devices at the same time.
Service and Application Updates｜App Store
- New developer tools and resources are added to support developers in creating better applications, and AI app store functions are introduced.
Apple WWDC 2024｜Ecosystem Integration
At the 2024 Apple WWDC, Apple demonstrated new advances in multiple ecosystem integrations, including HomeKit, Apple Health, and Apple Pay, further enhancing users’ digital life experience.
First, HomeKit further improves the compatibility of smart home devices and now supports more third-party devices, making home automation more convenient. In addition, the newly added HomeKit Secure Video feature provides a more secure home monitoring option, allowing users to store and view video content more securely.
In terms of health management, Apple Health has also had major updates. Apple has strengthened its cooperation with medical institutions, providing more comprehensive health data analysis and personalized recommendations to help users better manage their health conditions. In addition, Apple Health has also integrated new sports and health tracking features, such as the new blood sugar detection function and improved heart rate monitoring function of Apple Watch Series 9, further enhancing the user’s health management experience.
Finally, Apple Pay’s global support has been further expanded, with support for more countries and regions added, making it more widely used. This update not only improves the convenience and security of payment, but also simplifies the transaction process and provides a smoother user experience.
Ecosystem Integration｜Home Kit
- Improve the interoperability of smart home devices, support more third-party devices, and enhance home automation functions.
- Introducing the new HomeKit Secure Video feature to enhance home surveillance security.
Ecosystem Integration｜Apple Health
- Cooperate with medical institutions to provide more comprehensive health data analysis and recommendations to support users in better managing their health.
- Integrate new sports and health tracking functions to enhance the user’s health management experience.
Ecosystem Integration｜Apple Pay
- Add support for more countries and regions, expand the scope of use, and improve payment convenience.
Apple WWDC 2024｜Worldwide Developers Conference Turmoil
Apple announced its entry into the AI field at the 2024 Apple WWDC and launched an AI strategy called “Apple Intelligence”. It plans to integrate ChatGPT technology into iOS, iPadOS and macOS systems. This move has attracted widespread attention and controversy in the market and industry.
At WWDC, Apple demonstrated how to use Siri through text, as well as AI-enhanced features to improve the user experience. However, these updates failed to fully meet market expectations, causing Apple’s stock price to plummet 2.4% after the announcement, and finally closed down 1.9%.
Meanwhile, Tesla CEOElon Musk strongly disagreesHe posted on X, a social media platform controlled by himself, that if Apple allows OpenAI’s ChatGPT to be integrated with iOS, he will order Tesla’s companies to be banned from using Apple devices and require people entering his company to put Apple devices in a “Faraday cage” that can block electromagnetic waves.
Elon Mus believes that such integration may cause unacceptable security issues, which further exacerbated the market’s doubts about Apple’s AI strategy. Apple said that while developing AI technology, it will take into account user privacy and security issues, trying to calm outside concerns. Despite this, the market’s response to Apple’s AI strategy is still cold, showing investors’ concerns about the company’s future development direction.
In summary, although this WWDC showcased Apple’s latest progress in AI and ecosystem integration, the market and industry reactions showed that Apple still needs to find a better balance between user experience and market expectations.
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