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Your business needs efficient and cost-effective ways to communicate with your team and clients. In the modern world, this requires the use of cloud video conferencing.
More and more organizations are turning to video calling. Recent forecasts show that the North American market will double in size within a decade, jumping from $7.43 billion in 2022 to $1. US$17.95 billion in 2030.
The question is: since most people already have video apps on their personal phones, tablets or PCs, why do they need professional solutions specifically for businesses?
Learn about cloud video conferencing software and why your company should choose a unified communications solution.


Key Takeaways:
- Professional cloud video conferencing provides a secure and reliable solution for remote collaboration.
- Using cloud video conferencing saves time and money by eliminating travel expenses and waiting for physical meeting rooms.
- Cloud solutions are more flexible and cost-effective than in-house self-hosted software.
Why does your organization need to invest in professional cloud video conferencing?
The bottom line is that you need a professional cloud video conferencing solution because anyone who is critical to your company’s success expects it. That includes stakeholders, employees, and customers.
The same considerations you have for physical meeting spaces apply to digital ones. You wouldn’t just pick any location for a work meeting or sales call, even if it was free to use.
With a physical room, you have the right concerns about sound quality. Safetyand easy access. Likewise, only consider cloud video conferencing solutions that allow you to perform at your best and demonstrate that your team is made up of true professionals who take their work seriously.
What is the biggest advantage of professional cloud video conferencing?
Once you switch to cloud video conferencing on a professional platform, you’ll discover a variety of benefits that enhance your business.
Meeting anytime, anywhere
Meeting with your team no longer means having to book or wait for a conference room. You also don’t have to put up with uncomfortable spaces or low-quality audio-only meetings.
Cloud video conferencing gives you the flexibility to hold meetings anytime and anywhere. It is no longer necessary to gather everyone in the same place for truly interactive training or team building. Mixing works better.
save costs
If your team is geographically dispersed, in-person meetings can be expensive. Video conferencing eliminates that expense.
In addition, cloud-based services do not require you to own expensive servers or hire an on-site technical team to maintain and upgrade your hardware. As long as all participants have a modern internet-connected device (whether mobile or desktop), they can join your video conference.
Improve collaboration
Cloud video calls do not mean that participants are passive listeners. World Class Video Conferencing Solutions Get them actively involved and enhance teamwork.
HD video and audio, screen sharing, collaborative annotation, and chat let you modify and edit files together as if you were in the same room. Recording and note-taking capabilities let anyone who can’t be there see what’s happening and provide a concise record of action items.
When your cloud video conferencing is part of a unified communications solution, connecting is even easier. Your team is all on one platform, and you don’t have to enter long dial-in numbers or codes. Plus, the system integrates into your business software, so you can quickly connect from within other applications without switching between multiple programs and windows.


Security and reliability
One of the main reasons you need to subscribe to a professional unified communications as a service with cloud video conferencing capabilities rather than sticking with free applications is the security and protection you get. Worry-free protection To ensure your interactions remain confidential.
Likewise, when you guarantee 99.999% uptimeAs long as you can find an internet connection, your platform will work.
Enhance competitiveness in the global market
Cloud video conferencing allows you to participate in international markets without increasing your travel budget. Hold sales calls, product demonstrations, and Conduct workshops with clients and generate more revenue. Better engage with your stakeholders through virtual board meetings and events, no matter where they are.
In addition, you no longer need to hire local employees for every position. Access a global talent pool through best-in-class cloud video conferencing. From recruitment interviews to onboarding, you can complete it all online.
How to build a world-class cloud video conferencing solution?
You can buy software with all the features you want, but you have to make sure you have the right hardware and enough licenses to install it on all your employees’ devices. This can quickly become cumbersome and expensive.
A simpler option is to subscribe to a cloud-based service that your entire organization can use. A better option is to find a service that can be used as a Unified Communications Platform.
UC combines all professional communications capabilities into one service for maximum efficiency, productivity, simplicity and cost savings. Your phone, chat, text and video calls are all on one secure platform.
This means you don’t have to switch between applications for different channels. This omnichannel approach is the wave of the future and is what the top organizations are using.
Start professional cloud video conferencing now
You shouldn’t settle for a makeshift meeting that doesn’t allow for the smoothest and most productive interaction. Contact Intermedia now About how professional cloud video conferencing solutions can take your communications to the next level.
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