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DubaiUnited Arab Emirates, June 27, 2024 /PRNewswire/ — Al Khayyat Investments (AKI) has been named as the Executive Vice President of SharkNinja, Inc. (NYSE: Serial number) – a global product design and technology company – is making the products they love more accessible to more consumers. SharkNinja products will now be available locally for the first time middle East Starting in the UAE.
SharkNinja’s history dates back decades, transforming from an early home appliance pioneer into a trusted, multi-billion dollar portfolio of brands across 33 subcategories including home, kitchen and beauty products. Powered by two core brands, Shark and Ninja, the company has a strong track record of bringing disruptive innovations to market, with more than 4,500 active patents worldwide, five global innovation centers, and net sales of more than $4 billion.
Shark and Ninja products will be sold across the UAE in partnership with AKI Consumer Goods, which has been a go-to-market partner and growth engine for global brands in the region. middle East SharkNinja will benefit from AKI Consumer Goods’ specialized industry knowledge, cutting-edge infrastructure and best-in-class service team. AKI Consumer Goods’ expertise already covers a wide range of categories including food and beverage, health and beauty, fabric and home care, home appliances, etc.
“This is a very exciting collaboration for SharkNinja and AKI. We are committed to bringing innovative products from around the world to our region to make a positive impact on people’s daily lives. Together, we look forward to launching a new chapter of international growth for SharkNinja and delivering products and experiences that exceed consumers’ expectations.” Zayed S. Al-HayatManaging Director of AKI.
Tom BrownSharkNinja President EMEA added: “We are delighted to be working with Al Khayyat Investments to bring SharkNinja’s groundbreaking products to consumers in the UAE. This partnership marks a major milestone in our international growth strategy, enabling us to enter another new market and deliver our exceptional Shark and Ninja innovative solutions to a wider audience. AKI’s deep market and consumer expertise and strong distribution network make it an ideal partner to help us achieve our ambitious goals in the region.”
SharkNinja is one of the brands that will benefit from AKI’s new distribution center, which will open in autumn 2024. Dubai City of Industry. This state-of-the-art hub will serve as a cornerstone of AKI’s distribution operations while delivering greater value to AKI’s partners and customers in the region.
was founded in DubaiAKI in the UAE is a family-owned business group that is regarded as a pioneer in several industries in the UAE. middle EastWith approximately 7,000 employees in the Gulf Cooperation Council (GCC), Iraq, Jordanand Egypt. In addition to the consumer products sector, AKI also has interests in pharmaceuticals, medical devices, retail, fitness, automotive, environmental services and contracting.
Source: Al Khayyat Investments (AKI)
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