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ABS-CBN holds “Kapamilya Go Home” trade event after four years
ABS-CBN reunited with partners and supporters at the “Kapamilya Go Home” trade event from August 14 to 16, 2024, marking its return after a four-year hiatus.
ABS-CBN General Sales Head August Benitez hailed it as a significant comeback that showcased new content such as the “Rainbow Wars” and introduced fun activities such as the TV Patrol News Challenge.
Attendees, including industry leaders and Kapamilya stars, praised the network’s resilience and innovative approach.
Highlights include trailers for upcoming TV series Saving Grace, It’s Okay, Life Is Not That Great, and Incognito, as well as a special tour of the Big Brother Philippines House.
The event highlights ABS-CBN’s gratitude for its continued support and commitment to providing quality content.
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