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Avoid growing pains – your company will grow internationally with control and efficiency
Growth can be a challenge for many companies.
When consulting group Aura’s growth journey took off, they chose to seek help to achieve greater success.
– It helped us develop structures for more efficient business development, says Johan Ramsten, Vice President of Aura.
External link: Does your company also want to grow efficiently? Read more here.
Turnover increased from 150 million kroner in 2014 to around 1 billion kroner ten years later.
Aura has achieved rapid growth through both organic growth and acquisitions.
To achieve this growth, the company chose to partner with Upsales, a provider of cloud-based sales and marketing solutions.
– When a company grows internationally, the need to exercise control over its customer base and its own organization increases. We can help by providing a platform that integrates and analyzes data from different systems, which provides company management with a clear overview and a better basis for decision-making, says Daniel Wikberg, CEO of Upsales.
Upsales Selling software to companies With 100 to 2000 employees. Over the past year, their products have become more and more advanced, attracting more and more customers.
– Our solutions can even support large and growing companies, says Daniel Wikberg.
When a company grows internationally, especially through acquisitions, the need to have good control over its customer base and its own organization increases.
– It is very important to find ways to grow your company with control and efficiency, especially if you have a complex organization with subsidiaries in different countries and several different teams within the company, says Daniel Wikberg.
– We can collect and analyze large amounts of data, such as financial statements and credit information from companies we want to acquire. This is then integrated with our clients’ existing systems, giving them a complete picture of the company in question. Financial systems aren’t built to help CEOs understand where risks lie. But our solutions and data-driven insights open up a wealth of possibilities and help our clients solve very complex problems.
Aura is a consulting group in the communications sector.
– We use technology as an accelerator to build trust and create sustainable growth for our customers, said Vice President Johan Ramsten.
– We have been working with Upsales for about three years and they have helped us to build a structure to develop our business more effectively, not only within each of our group’s institutions, but also to facilitate cross-border collaboration, allowing us to fully leverage Aura’s capabilities.
It’s all about the structure of Upsales This means that every agency within Aura is supported in its business development process and also generates various reports and analyses.
– This facilitates future forecasting. They also help with education and training so that users have the best chance of benefiting from the knowledge within the Upsales-based group.
Daniel Wikberg of Upsales said one of the biggest benefits of the Upsales platform is that it enables companies to be more proactive.
– Daniel Wikberg says we have heard from all the companies we have spoken to that they need to be more proactive and better control the risks across their client base.
– By using our platform, companies gain greater control and insight into customer relationships, increasing sales by up to 35%.
Aola Group is watching Light up the future.
– We have grown our turnover from around SEK 150 million in 2014 to around SEK 1 billion in 2023 and see continued good conditions for growth in the future, says Vice President Johan Ramsten.
This article was produced by Brand Studio in collaboration with Upsales and is not an article by Dagens industri
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